When the clock strikes midnight on July 26, more than 225 Toys“R”Us stores from coast to coast will open their doors, giving Star Wars fans the first opportunity to purchase toys from the new collection. The two biggest celebrations will take place at Toys“R”Us Times Square and Toys“R”Us Mission Bay in San Diego, where Star Wars aficionados are encouraged to come dressed as their favorite character and take part in a “Cloned Costume Contest.” Star Wars enthusiasts attending these two events will also be treated to trivia, games and a galaxy of excitement and prizes, while supplies last. As an added bonus, customers who purchase Star Wars merchandise at any Toys“R”Us store during the midnight events will have the opportunity to receive special gifts, including a Star Wars Holographic General Grievous action figure from Hasbro or a LEGO reversible poster, while supplies last.
The Star Wars virtual store also opens at www.Toysrus.com/StarWars at 12:01 am on July 26 for fans who are unable to attend the midnight festivities in person. Additionally, customers visiting the site will be able to locate the Toys“R”Us stores in their area hosting midnight events on July 26.
