Toys"R"Us Barbie's 50th Anniversary

Toys"R"Us In-Store Barbie's Birthday Bash!

   

Happy Birthday to Barbie!
You're invited to Barbie's Birthday Bash! Saturday, March 14th at your local Toys"R"Us Noon -2pm
Decorate your very own Barbie party hat!
Barbie coloring fun!

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Barbie 50th Anniversary Giveaways , Sweepstakes, New Products & More.

 
We're celebrating Barbie's 50th Anniversary with giveaways, sweepstake, in-store activities, new products & more!

Free Barbie Fashion Fever Doll with Any Barbie purchase of $25 ($10.99) or more!

Free Barbie 50th Anniversary Doll Limited Edition reproduction artwork with select purchase.

Only $3 New 2009 style at 1959 price! Barbie 11 1/2" souvenir doll was $12.99

See more in the Toys"R"Us Barbie Store

Barbie 50th Anniversary My Favorite Barbie Dolls Giveaway!

We're celebrating Barbie's 50th Anniversary with 7 days of great, glamorous giveaways! Enter every day for a chance to win!

Each day, one lucky winner will receive a doll from the My Favorite Barbie Doll Collection! Grand prize winner gets all 6 My Favorite Barbie Dolls.... PLUS a Barbie 50th Anniversary Dolls, sign by Robert Best!

Enter Now

Random Things about Barbie

Here are random things about Barbie

• Barbie has been in the fashion biz for 50 years now.
• She still doesn’t look a day over 18.
• Barbie has had super smooth skin her whole life
• She has had over 100 jobs and careers, literally.
• Her closet is crazy. She has over 50,000 outfits.
• She does a lot of modeling, but has never been tall enough to walk a runway.
• Barbie went to school in New York, but now lives in LA.
• Barbie has represented 45 different nationalities.
• Barbie used to jazzercise in a unitard. Seriously.
• Barbie represented an astronaut in 1965, 1986 and 1994.
• Her Philosophy? A great handbag can save any outfit.
• She's an animal lover at heart and has owned over 50 pets.
• Barbie has a serious thing for pink.
• The inventor of the Barbie doll is Ruth Handler, co-founder of Mattel. She named the doll after her daughter, Barbara.
• Barbie doll has represented 45 different nationalities.
• She is a big sports fan and has been in the Olympics for gymnastics, figure skating and downhill skiing.
• Every second, two Barbie dolls are sold somewhere in the world.
• Barbie had a whole runway show at NY Fashion Week.
• She has actually been in the military. The pentagon even gave her a seal of approval on her outfit!
• Barbie changes her hairstyle almost as often as her clothes.
• Over 70 designers have made custom outfits for Barbie.
• She once played in an 80's rock band.
• Barbie has four sisters: Skipper, Stacie, Kelly and Krissy.
• In 1997, Share A Smile Becky was the first fashion doll introduced with a wheelchair

B-Roll: Barbie In the News!

  

•   'Barbie and Ruth': The doll and the visionary behind her  (USA Today)

•   Top designers get creative as New York hosts Barbie's first fashion show  (Hello Magazine)

•   Barbie Turns 50 (Come on, Barbie, Let's go party.) (NY Daily News)

•   Barbie Backstage Beauty (WWD Beauty)

•    Bringing back Barbie (SFBG)

•    Barbie turns 50 -- in a Barbie world (International Herald Tribune)

Barbie Attends Fashion Week!

 

Couldn't make it out to NYC for Barbie's first-ever runway show? We're bringing a recap of the the runway show — so sit back and enjoy the show

B-Tube: A History of Barbies Luxe Living

Of course, every doll needs her own posh place. Check out this super retro flashback to Barbies very first Dream House!

No Pain, No Gain The Making Of Barbie

Think you take a long time to get dressed? Check out what Barbie has to go through!

Barbie Don't Crimp My Style!

Fashion rule #1? Every trend makes its way back. We've seen the return of legwarmers, 70s dresses, empire waists and even acid wash. Our bet on the next fashion flashback to go modern? Yup. Crimped hair. If you don’t believe me, just try and tell me this isn't fashion forward.

Looking for more flashbacks?

50 Years of Barbie Lookin' Good

Five decades of fashion all in one video? You got it! And it's all modeled by your favorite Barbie doll.